AI website chatbots for banking and finance - the overview

December 22, 2023

AI chatbots for banking and finance

Reasons to use website chatbots in banking and finance

Chatbots are becoming an increasingly popular tool in the US banking sector. In fact, over 43% of customers now opt for this convenient digital assistant instead of visiting a physical branch for their banking needs.

Financial websites work the same way - more and more consumers prefer to discuss their needs via text with an assistant - and most of them don’t really care if the assistant is a bot, as long as they get the help they need.

In today's rapidly evolving digital landscape, your banking and finance operations need to be as efficient and user-friendly as possible. 

One way to achieve this is by implementing AI chatbots on your websites, which can handle basic customer service requests, streamline your operations, and provide valuable data analytics. 

That’s where AI chatbots help.

Benefits of website chatbots in banking and finance

Websites in the financial industry are working around a set of tough challenges. They need to be useful, informative, secure, and at the same time interactive and easy to use.

Traditionally banking and finance require a lot of consultants and advisors, but in 2024 a lot of this will be taken care of by AI chatbots. Here’s why:

Website chatbots are fast

With an AI website chatbot like Chatbit there is no need for customers to wait for a human representative. 

A chatbot can help users with basic banking questions such as types of accounts, nearest branches, running promotions, and financial product overviews.

AI chatbots take care of the mundane work

Secondly, chatbots can help automate routine tasks and processes in the banking and finance sector. 

They can handle tasks like account opening requests, loan applications, or credit card inquiries, freeing up human employees to focus on more complex and value-added activities. 

This increases operational efficiency and reduces costs for financial institutions. For instance, a chatbot can guide users through the process of applying for a personal loan, collecting necessary information, and even providing instant approval or rejection based on predefined criteria.

Chatbots can offer simple advice

Furthermore, website chatbots can provide personalized financial advice and recommendations to users. 

Conversational AI analyzes user data and understands their financial goals, so chatbots can offer tailored suggestions on investment opportunities, savings plans, or debt management strategies. 

This helps users make informed financial decisions and seek further specific help from human reps. For example, a chatbot can analyze a user's spending habits and recommend budgeting techniques to help them save more money.

A website chatbot adds a security layer

Chatbots can be trained to enhance security in the banking and finance industry. 

They can authenticate users, verify transactions, and detect potential fraudulent activities by analyzing patterns and anomalies in user behavior. 

This helps protect users' sensitive financial information and prevents unauthorized access to their accounts. 

For instance, a chatbot can ask users to provide additional authentication factors like a fingerprint or a one-time password before processing a high-value transaction.

Chatbots are invaluable for marketing

AI website chatbots can gather valuable customer insights and feedback for financial institutions. Chatbots can store valuable data on customer preferences, pain points, and satisfaction levels. 

You can use this information to improve products and services, enhance customer experience, and drive innovation. 

For instance, a chatbot can ask users to rate their experience after a support interaction and collect feedback on areas for improvement.

Top website chatbot brands and products for finance


The number one to try on the list is

Chatbit is a well-rounded AI chatbot designed for websites in all industries. It is equipped with multi-lingual text and capabilities that help deliver clear and concise assistance to customers visiting your site. 

What makes our AI chatbot stand out is its proficiency in processing natural language, - thanks to that Chatbit understands and responds accurately to user queries in real-time. 

This allows it to handle an array of customer service tasks efficiently, which reduces the workload on your team and enhances your operational performance. 

Not only that, Chatbit provides you with valuable data insights. These insights come from customer interactions, and with them, you gain a deeper understanding of your customers' needs and behaviors. 

By using Chatbit, you can improve your services based on these insights, elevating your customer experience to new levels. 

To put it succinctly, with at your service, you have a powerful tool to streamline your banking and finance operations, augment customer experience, and gain comprehensive data-driven insights. Sign up today and explore the power of our tool!

Kasisto’s KAI

KAI stands out thanks to its ability to handle complex tasks for banking and finance, including transactions, investment portfolio management, and financial guidance.


This chatbot boasts AI technology designed specifically for the banking sector, able to provide smart responses to HR and customer inquiries, offer financial guidance and manage transactions. It’s a complex solution and many financial websites may find it an overkill - please do your research here!


Payjo’s AI banking assistant simplifies the customer experience, providing users with instant answers to their questions and facilitating seamless transactions. It’s not a new product so make sure you double-check how up-to-date their features are.


This customer service platform utilizes AI-powered chatbots to boost your sales and improve customer support. 

From gathering client information to creating task-specific chatbots using a range of templates that allow you to take care of the most common finance tasks.

Training up your financial services website chatbot

Training an AI chatbot like Chatbit for your website can revolutionize how you handle banking and finance-related customer queries. 

When done properly, it can result in an engaging, responsive system that provides your users the answers they seek in real time. The good news is that training Chatbit for your financial site is extremely easy.

Firstly, you'll want to gather data to feed into the chatbot. allows you to upload relevant documents and data for training. This database should contain information specific to your business, such as policies, standard procedures, and product & service descriptions.

You can also train Chatbit by answering a set of questions or inputting a set of plain text instructions. 

After you've gathered your data, select the tone of your chatbot - this allows you to humanize its interactions with customers. Would you like it to be friendly and casual, or perhaps professional and formal? Depending on your financial brand's voice, this critical step makes the chatbot more relatable and in line. 

All in all, Chatbit is the best all-around universal option for a quick-to-set-up conversational AI chatbot for a financial website. 

Sign up to try it free or get in touch with us if you have any further questions!


Create a bot, add sources, share to your website in under 5 minutes.

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